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Home | Press Room | Press Release Archives | International Economic Indices January 2012
Decision Analyst’s U.S. & UK Economic Indices Begins 2012 With A Bang

Arlington, Texas—The Decision Analyst U.S. Economic Index jumped 4 points in January to kick off the new year. The Index rose from 93 in December 2011 to 97 in January 2012. The UK Economic Index increased 3 points from 80 in December 2011 to 83 in January 2012. For most of 2011, the U.S. Economic Index’s trend has been flat to down slightly. The strong uptick to start January suggests some underlying vitality in the U.S. economy. If this uptick continues for 2 or 3 months, it could be a harbinger of faster economic growth later in 2012. For the UK, while its still struggle economically, the Index offers a small glimmer of optimism for 2012.

The Decision Analyst Economic Indices are leading indicators for their respective countries and tend to foreshadow overall economic activity by 6 to 12 months in each respective country. The following graphs show the U.S. and the UK Economic Indices for the past 3 years, respectively:

“A real economic recovery might just be on the horizon,” said Jerry W. Thomas, President/CEO of Decision Analyst. “The number of positive economic signs is growing, despite the fact that most people in the U.S. continue to experience economic headwinds. High unemployment (including long-term discouraged workers) continues to reduce consumer buying power and negatively affect consumer confidence. Lack of credit and lack of capital for small businesses are major barriers to growth. High debt levels, public and private, are reducing the funds available for spending and investment. Lastly, gridlock in Washington, indecision in Europe, and slowdowns in China are making major corporations reluctant to make major strategic investments,” said Thomas.

International Economic Indices

In Europe, despite its debt issues, the Italy Index increased 4 points from 75 in December 2011 to 79 in January 2012, while Spain dropped 2 points from 78 in December 2011 to 76 in January 2012. In South America, Chile improved 1 point from 98 in December 2011 to 99 in January 2012; meanwhile Brazil dropped 4 points from 125 in December 2011 to 121 in January 2012. In Asia, China improved 4 points from 121 in December 2011 to 125 in January 2012, and India increased 3 points from 115 in December 2011 to 118 in January 2012.

The Decision Analyst Economic Indices for the individual countries for the past 10 years are below.

North America






South America








 
Europe












 
Australia/Asia







Three-Month Moving Average

The Index numbers for Argentina, Australia, Chile, China, Colombia, Germany, Mexico, Peru, the Russian Federation, and Spain are a 3-month moving average to smooth out month-to-month fluctuations. The reported Index number averages the current month with the 2 previous months.

Methodology

The Decision Analyst Economic Index is based on a monthly Internet survey of several thousand households balanced by gender, age, and geography. The online survey is conducted the last 10 days of each month. The Economic Index is calculated from nine different economic measurements using a sophisticated econometric model. The result is a snapshot of current economic activity in each country surveyed, as seen through the eyes of representative consumers living in the respective countries. Decision Analyst conducts its concurrent economic surveys each month in Argentina, Australia, Brazil, Canada, Chile, China, Colombia, France, Germany, India, Italy, Mexico, Netherlands, Peru, the Russian Federation, Spain, United Kingdom, United States, and Venezuela.

Whenever the Decision Analyst Economic Index is greater than 110, it tends to signal an expanding economy. An Index value of 100 to 110 suggests a slow-growth economy, and near or below 100 generally indicates economic contraction. These guidelines vary by country, however.

About Decision Analyst

Decision Analyst (www.decisionanalyst.com) is a global marketing research and analytical consulting firm specializing in strategy research, new product development, advertising testing, and advanced modeling for marketing decision optimization. For over 3 decades, the firm has delivered competitive advantage to clients throughout the world in the consumer-packaged goods, telecommunications, retail, technology, medical, and automotive industries.

 

For additional information contact:
Cristi Allen
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Address: 604 Avenue H East
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