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For Immediate Release October 15, 2004
Contact: Cristi Allen
callen@decisionanalyst.com
Phone: 817-640-6166
Vickie L. Cole Joins Decision Analyst As
Director Of Technology Research
Arlington, Texas–Decision Analyst, a international marketing research and
consulting firm, announced today that Vickie L. Cole has been appointed
Director of Technology Research.
With responsibility for a newly formed team, Cole will focus on expanding the
company’s research services in all areas of the high-tech sector. She
joins Decision Analyst with over 20 years of technology and marketing
experience, having previously served as manager of strategic market research at
Texas Instruments. Cole has also served as Executive Vice President of
California-based Socratics Technologies, where she opened the Dallas office.
“Vickie Cole brings a wealth of experience, a record of success, and a
dynamic personality to a core area of our service portfolio,” said Stan
Hazen, Executive Vice President of Decision Analyst. “She is the ideal
person to broaden our range of products throughout the technology sector and
reinforce our position as a provider of industry-leading marketing research for
our clients.”
A native of Chickasha, OK., Cole earned a bachelor’s degree in psychology
from the University of Oklahoma in Norman, OK, and an MBA degree specializing
in marketing research from Clarkson University in Potsdam, NY.
About Decision Analyst
Decision Analyst, Inc. is a leading marketing research and marketing consulting
firm specializing in advertising testing, strategy research, new product
development, and advanced modeling for marketing decision optimization. The
firm delivers competitive advantage to clients throughout the world in the
consumer packaged goods, telecommunications, retail, high technology, medical
and pharmaceutical, utilities, and e-commerce industries. Decision Analyst
operates the American Consumer Opinion® Online panel, one of the
world’s largest Internet consumer opinion panels, with more than 3.5
million participants.
For additional information contact:
Cristi Allen
Publicity
Email: callen@decisionanalyst.com
Phone: 1.800.ANALYSIS (262.5974)
Address: 604 Avenue H East
Arlington, TX 76011
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