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For Immediate Release June 21, 1999
Contact: Cristi Allen
callen@decisionanalyst.com
Phone: 817-640-6166
Credit Card Blues
Arlington, Texas – Slightly over 35% of all U.S. adults report that they
are "very close" or "somewhat close" to the credit limits
on their personal credit cards, according to a national survey recently
completed by Decision Analyst, Inc., a leading national marketing research
firm.
This study was conducted over the Internet through Decision Analyst’s
online consumer opinion panel.
"It’s somewhat surprising to see so many consumers overextended on
their credit cards during the peak of a strong economy," said Jerry W.
Thomas, President/CEO of Decision Analyst. "It’s disconcerting to
contemplate how bad the credit card debt problem would become if the economy
should enter a recession."
Women are a little more likely than men (37.3% vs. 33.0% respectively) to say
that they are "very close" or "somewhat close" to the
limits on their credit cards. The 25 to 34 age group reports the highest level
(43.1%) of "credit limit" blues.
"This is the "start-up time of life, when incomes are lowest and
wishes the strongest," notes Mr. Thomas. "The 18 to 24 age group
would have high credit limit problems except that many in this age group are
not yet able to get credit cards. The 55+ age group is least likely to be close
to their credit card limits."
The results are based on over 4,000 Internet interviews across the U.S. This
survey has a margin of error of plus or minus one percent.
For additional information contact:
Cristi Allen
Publicity
Email: callen@decisionanalyst.com
Phone: 1.800.ANALYSIS (262.5974)
Address: 604 Avenue H East
Arlington, TX 76011
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